“What does Smupf stand for?” – I ask Mamuso, who just gave birth to Spain’s coolest online shop for vinyl and designer toys. “It’s the noise cuddly toys make when you squeeze them, according to my nice…” – he answers.
That says it all – these are toys you will want to squeeze and bite (but won’t). These are for staring at, rearranging and showing off. Getting one won’t do. You will crave for more.
There, my first post had to be a heartfelt praise.
