So much is said about the Internet changing the face of advertising, but this quote (above in the title) from a customer we interviewed many years ago is so right and shows perfectly how the Internet has changed everything in marketing. And by marketing I mean all the Ps (product, price, place and promotion).
User experience [...]
Archive for March, 2009
A company’s website IS the company
Posted in marketing, user experience, tagged marketing mix, online marketing, user experience on 01/03/2009 | 1 Comment »